BITE INTERVIEW | huber egloff
huber egloff was founded by Andreas Huber and Raúl Egloff Alcaide in Zurich, Switzerland in 2012. Between them, they have worked for some of the most prestigious fashion houses in Paris including Balmain and Lanvin. The design duo spoke to BITE Magazine about their latest collection, their fascination with terry cloth, and their dreams of opening a flagship store in Paris.
The both of you have had experience working with Balmain and Lanvin. What’s the most important thing you’ve learnt from working in Paris?
We really learnt to work with the codes of each brand.
Whose idea was it to start huber egloff? Where did this desire to collaborate come from?
We worked together closely at Akris and understood each other from the very beginning. There was a real connection design-wise. Andreas suggested that we create some single pieces together and from there it all started.
Tell us a little bit more about your Spring-Summer 2014 collection.
There are several finely interwoven references. Louise Bourgeois’ The Fabric Works, for instance, served as a key inspiration for fabrics and cuts. We also explored conceptual fashion from the 1960s, such as Rudi Gernreich and Walter Albini, among others.
Describe the collection in three words - what kind of customer are you trying to entice?
We would describe this collection as sensual, innovative and wearable. We see all women of all ages with a strong sense of style in our garments.
Terry cloth is your design signature. What do you find so interesting about that fabric, is it as versatile as you had hoped?
For this collection terry cloth is an important signature. Our idea is to take an everyday product and to put it into a luxurious context. This approach is fascinating for us. It is quite challenging, though. We source the terry cloth from a small manufacturer situated in a Swiss mountain village. Its unique weaving technique makes exceptionally fluffy terry cloth. We love the contrast between softness and structure. It is incredibly versatile because the terry gets a completely different look when combined with couture fabrics.
What does huber egloff hope to achieve in the next five years and what are your long-term goals?
Designing fashion for us is a general, extensive way of communication. The main focus is to establish our vision of the brand, to grow constantly and to push things forward! It is important for us to create innovative, unique and high-quality garments for everyday life.
A concrete long-term goal is to have our fashion show and our own flagship store in Paris.
Text: Hung Tran
Photo: huber egloff S/S 14 campaign
This is actually the truth tbh.